Job Posting 78950

Senior Communications Leads
Pembina Institute
Alberta, British Columbia
closes in 3 days (Wed, 19 Jan)
full time  •  Competitive

Position Overview 

The Pembina Institute is seeking two strategic thinkers with media savvy and strong writing and editing skills to join our communications team. One of these Senior Communications Lead positions would be based out of B.C., and the other out of Alberta. Both positions require team players with strong interpersonal skills, positive energy, high degree of organization, and the ability to thrive in a fast-moving environment 

The ideal candidate for this role excels at big picture thinking while also being detail orientedThe senior communications lead is a key contact for journalists and takes a proactive role in strategic media outreach (print, digital, and social) on priority issues. Reporting to the regional directors of B.C. and Alberta, respectively, and working closely with the senior manager, strategic communications, the senior communications lead also possesses strong project management skills, familiarity with emerging communications trends (particularly in digital outreach/social media), and experience in digital publishing.  

The ideal candidate will be passionate about Canadian energy and climate issues, have a good understanding of federal and provincial politics, and possess deep interest in the Pembina Institute’s programs focusing on expanding access to clean electricity and decarbonizing housing, transportation, and heavy industry.   

The Pembina Institute 

The Pembina Institute is a national non-partisan think tank that advocates for strong, effective policies to support Canada’s clean energy transition. Through research, consulting and convening, we employ multi-faceted and highly collaborative approaches  to reduce the environmental impacts of energy production and use. 

Our people are passionate about sustainability and dedicated to enabling positive social change and equity. We offer a flexible, fast-paced work environment that rewards personal initiative and innovation. The successful candidate will join our dynamic team of nationally recognized professionals working to deliver clean energy solutions into the hands of decision-makers and stakeholders locally, provincially, nationally and globally. 


Roles and Responsibilities 

The senior communications lead will apply a wide range of communications skills to help staff communicate effectively and strategically with the Pembina Institute’s core audiences, which include government, industry and Indigenous decision-makers, businesses and communities, journalistsand climate and energy stakeholdersThe senior communications lead will  work closely and collaboratively with policy researchers to tell the story of our work, increase its accessibility for non-technical audiences, and translate it into practical, useable materials for our core audiences. This person will also work closely with regional directors to develop media engagement strategies and outreach to key constituents to deliver key messages. 

Areas of responsibility include support for fundraising efforts, proposal development and the development of cases for support. Additional areas of responsibility include media outreach and strategy; editing and supporting technical writersdeveloping communications strategies to increase the impact of our research; and active support for staff speaking on behalf of Pembina by providing media training and feedback on presentation skills 

Some travel and occasional work during evenings and weekends is required. 


Skills and Qualifications 

Candidates must clearly reflect the following skills and experience in their application: 

  • Relevant educational background and a minimum of three years of work experience in journalism or equivalent editorial experience 
  • A minimum of seven years’ work experience in communications, media relations, marketing, or a related field 
  • Strong demonstrated experience in media outreach and strategy 
  • Demonstrated experience developing, implementing, and evaluating communications strategy and/or plans  
  • Familiarity with policy and politics, particularly with respect to climate and energy issues in B.C. or Alberta 
  • Familiarity with B.C. or Alberta media markets 
  • Strong command of the English language (reading, writing and speaking) 
  • Proven skills and experience in digital engagement, technical and copy editing, social media, online publishing, and multimedia 
  • Working knowledge of Microsoft Office programs 
  • Familiarity with basic HTML editing, blogging and online publishing 
  • Strong interpersonal skills, including the ability to exercise tact, discretion and sound judgment 

Other valuable qualifications 

  • Experience using social media to build community and/or advocacy campaigns 
  • Experience working with contractors to develop, edit, and produce multimedia products (audio/video podcasts, audio slideshows, YouTube videos, etc.). 
  • French language proficiency an asset (speaking and writing) 
  • Familiarity with Salesforce, Pardot or similar CRM software 

The ideal candidate will be: 

  • An independent and confident self-starter 
  • A creative and strategic thinker 
  • A positive and collaborative team member 
  • Adept at tailoring communications approaches to suit the intended audience and platforms 
  • Able to juggle competing priorities and deadlines in a fast-paced environment 

Compensation and Benefits 

Compensation is competitive and based on the skills, experience, and qualifications of the successful candidate. 

Benefits include: 

  • extended health and dental coverage 
  • four weeks of holidays per year 
  • flexible work hours 
  • employer contributions to RRSP plan 
  • training and development opportunities 

Further terms of employment will be discussed with candidates during the interview process. 

To Apply 

Email your cover letter and resume to Please ensure the following: 

  • Subject line includes Senior Communications Lead, B.C. or Senior Communications Lead, Alberta, and your last name 
  • Cover letter (max. two pages) explains why you are interested in working with the Pembina Institute and how your skills and qualifications meet the criteria outlined for this position 
  • Resume outlines your relevant skills, education, and experience 
  • Cover letter and resume are saved as one PDF document using the naming convention lastnamefirstletter-application-position-year.pdf 
  • example: smithm-application-CommsLead-BC-2022.pdf or  

Application deadline: 11:59 p.m. ET on January 192022. 


The Pembina Institute is an equal opportunity employer. We thank all applicants for their interest but only those selected for an interview will be contacted. 

Please Note: is not affiliated with and in no way endorses or vets the organization that posted this job. Any links posted within the job will take you to their external site where the same disclaimer applies.

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