Job Posting 83194

Senior Manager, Communications and Public Relations
Diabetes Canada
Work From Home - From Anywhere
closing today (Fri, 27 May)
full time

A world free of the effects of diabetes is our vision. That’s why we’re working together to improve the quality of life of people living with diabetes. We’re sharing knowledge and creating connections for individuals and the health-care professionals who care for them; advocating through public policy; and funding research to improve treatments and find a cure to end diabetes. 

Join our dedicated, talented Diabetes Canada team and together, #LetsEndDiabetes! 

Role Overview

Reporting to the Executive Director, Communications and Public Relations, the Senior Manager, Communications and Public Relations, is responsible for managing Diabetes Canada’s communication and public relation operations including media relations, crisis communications, issues management, DC ambassador management, and internal communications. This role is responsible for enhancing and protecting Diabetes Canada’s reputation and profile, through anticipating potential contentious issues, analyzing risks and responding quickly with strategic messaging and recommendations on how best to respond. 

Through communication campaigns and initiatives, the Senior Manager, Communications & PR helps drive brand awareness and positioning, and supports both fundraising efforts and mission activities. This is an important leadership role on the Communications and Public Relations Team, and the broader Marketing & Communications team.  

Location: Accepting candidate applications across Canada, as this role can be 100% remote. 

This role includes, but not limited to:

  •  Support the ED, Comms & PR in the development and evaluation of DC’s three-year and annual communications strategy and plans, including both external and internal communications.
  • Maintain DC’s primary relationship with the news media and foster strategic relationships with local, regional, and national media.
  • Develop accurate, strategic responses to media inquiries that protect and enhance the organization’s reputation.
  • Arrange interviews, identify subject matter experts, prepare background information and coach and debrief with subject matter experts.
  • Traditional media monitoring, analysis, evaluation and reporting – adding value by identifying opportunities and developing strategies to increase DC’s profile.
  • Support the ED in managing and providing recommendations on issues management and crisis communications.
  • Monitor and advise on strategic issues and risks related to Diabetes Canada’s public profile, reputation, issues and crises, and internal communications.
  • Creation & management of external and internal communication materials: write web content, news releases, backgrounders, briefing notes, key messages, pitch notes, speeches, statements, articles, FAQs, matte stories, newsletters, PowerPoint presentations, story profiles (people living with diabetes, researchers, volunteers, etc.).
  • Lead or support the project management of communications efforts including fundraising, advocacy, research, patient knowledge & connection, healthcare professional education and engagement and the Changing the Conversation initiative.
  • Advise and assist client areas within Diabetes Canada with their communications needs, e.g. teams in regions across Canada.
  • Measure, track and report on public relations and internal communications performance and going improvement.
  • Serve as Diabetes Canada’s deputy internal expert on public relations, including media relations, issues management and crisis communications, and on internal communications.
  • Manage, or support the management of, relationships with agencies, PR consultants, freelancers, third party partners and suppliers to ensure service and cost-effectiveness
  • Support the Executive Director, Communications and Public Relations, in developing an overall MarCom annual business plan and budget that includes the above Communications and Public Relations plan and budget. 

The ideal candidate possesses: 

  • University degree or diploma in communications, public relations, journalism, marketing or related discipline.
  • 7+ experience in communications/public relations, with experience in a healthcare or non-profit setting an asset.
  • Extensive experience in media relations with established relationships with national, regional and local media.
  • Demonstrated experience in managing issues in high stress, crisis or critical situations.
  • Proven success finding the right hook to drive positive media coverage and secure positive profiling opportunities for brand and individuals.
  • Experience with both internal and external communications and organic social media strategies.
  • Comprehensive knowledge of the Canadian media and influencer landscape with existing relationships and key contacts.
  • Ability to work collaboratively with cross functional teams, executives and the board/board members.
  • Strong analytical and critical thinking skills.
  • Excellent written, creative and verbal communication skills.
  • Experience managing public relations agencies. 

What Diabetes Canada Can Offer You 

  • A meaningful role, making a difference every day for people living with or at risk of diabetes.
  • An entrepreneurial environment, working for a national organization where you feel valued, recognized and rewarded.
  • A high-performing, collaborative team environment with proven leadership and highly skilled colleagues and commitment to excellent work culture.
  • Competitive paid time-off benefits and a comprehensive group benefits plan, including health/dental, life insurance, disability, EFAP and company-match Pension/RRSP.
  • Flexible work agreement policy in place allows employees to work regularly remote and/or hybrid schedule

About the Application Process

  • Go to Diabetes Canada's Careers site: and click on “View Job Openings” and select the specific role.
  • You will be required to complete a very brief questionnaire and submit your résumé and covering letter.
  • If you experience any issues with the application process, please contact us at:
  •  Must be legally eligible to work in Canada and, where applicable, must have a valid work permit or study permit that allows the candidate to fulfill the requirements of the role.
  • Diabetes Canada welcomes applications from all qualified candidates, including women, Indigenous peoples, persons with disabilities, and members of visible minorities.  We value a diverse workforce that reflects the communities we serve. 
  • We are committed to accommodating people with disabilities as part of our hiring process.  If you have special requirements, please advise us during the recruitment process.
  • We thank all interested applicants; however, only those selected for an interview will be contacted. 

Safe Place to Work - Diabetes Canada is committed to protecting the health and safety of our stakeholders and mitigating the risk of COVID-19 spread. A mandatory COVID-19 vaccination program is in place and provides direction on the conditions under which individuals are permitted to be employed with DC. 

Please Note: is not affiliated with and in no way endorses or vets the organization that posted this job. Any links posted within the job will take you to their external site where the same disclaimer applies.

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