VANCOCUVER OUTDOORS SOCIETY
The Vancouver Outdoors Society (VOS) provides unique experiential education programs with a mission to create personal growth, build resilience and increase safe decision making. A large proportion of the participants are from a Chinese cultural background. Our aim is to inspire young people to learn about, explore and value B.C.’s beautiful outdoor wilderness and natural spaces and the fun activity opportunities therein.
VOS programs include summer day camps, after school programs, holiday weekend camps/expeditions, Summer, Christmas and Spring break offerings plus wilderness programs for children, teens, adults and families. VOS also operates international adventure travel trips. The program activities can include Mt biking, sea kayaking, canoeing, rock climbing, hiking, alpine back packing, skiing, snowboarding, and stand up paddle boarding.
The Marketing Director position is for applicants who want to take their marketing/sales management skills to a higher level of competence and learn how to become a master at marketing outdoor education products. The limited size of VOS operations provides an opportunity to work in a fast moving and empowered decision making team that provides a Director with a large amount of autonomy and creative possibilities.
The Marketing Director reports to the Director of the Vancouver Outdoors Society and VOS Executives. The Director additionally works closely and collaboratively with the Program Operations team Managers and the Sales Director.
Design, establish and execute strategic marketing strategies
Generate demand and increase program enrollment and outreach to the community
Establish and meet target enrolment goals and program delivery schedules
Direct and create copy content for media/marketing/sales communications and promotions
Broaden and deepen the client base and demographic profile
Build VOS Brand content, awareness and loyalty
Develop and direct digital marketing, social media and website vehicles and presence
Establish relationships and affiliations with third party providers, agencies and partners
Manage Website/IT Infrastructure
Management of media relations, content and strategies
Customer engagement and relations
SKILLS AND CHARACTERISTICS:
Compensation offered will be commensurate with experience. A benefits package is also included.
Vancouver, British Columbia
PLEASE SEND RESUME AND COVER LETTER TO:
Robert Greer, Director Vancouver Outdoors Society,
Please Note: WorkInNonProfits.ca is not affiliated with and in no way endorses or vets the organization that posted this job. Any links posted within the job will take you to their external site where the same disclaimer applies.
Thanks for looking on WorkInNonProfits.ca and good luck with your job search!