Who we are

At the Pembina Institute, it’s all hands on deck and it has been for the last 40 years. 
Our 55+ person team, distributed across the country, are passionate and dedicated, but we don't sweat the small stuff. We’re too busy tackling one of the most important issues of a generation: Canada’s clean energy transition.

In that transition, we don’t leave anyone behind, and believe each member of our team plays a critical role in achieving our goals. We ensure equity but promote individuality. We lead with curiosity — challenging our own ideas and limiting beliefs, being open to diversity of thought and opinion. We use evidence-based thinking to inform our recommendations to decision-makers and understand that to make long-lasting changes, we need to take a practical approach when collaborating with others. 

Our commitment to responsible development, and our “tough, but fair” approach, using research, consulting and convening, gives us credibility with decision makers whose actions today are setting the direction for the planet. Are you ready to join us?

Meet the team
The Communities and Decarbonization policy team focuses on enabling effective energy use in buildings and vehicles across Canada, and advocates for effective climate and energy policies and for regulatory improvements to prioritize these goals. We also consider the people, exploring the impact of energy policy on residents, ratepayers  and workers.

The opportunity

We are looking for a Senior Communications Lead to join the Communities and Decarbonization Group, which encompasses three programs: Buildings, Equitable Transition, and Transportation.
We’ll lean on you to lead media relations, supporting our experts through engagement with reporters and editors. You can write and edit at a professional standard, with a strategic understanding of how to convert program goals into compelling communications products. You are a team player with strong interpersonal skills, positive energy, a high degree of organization and ability to thrive in a fast-moving environment.

Your key responsibilities

• Offer strategic planning to support the design of communications initiatives for national and provincial priorities.
• Deliver ongoing communications project work to meet strategic communications planning objectives, producing media and stakeholder outreach materials and planning and guiding staff.
• Write media releases, statements, op-eds, blogs, and elements of reports, and provide proofreading and editing to the team (copy, technical, style), ensuring deliverables are consistent with the Pembina Institute’s quality standards and branding.

• Act as the first point of contact for journalists on policy priorities by fielding phone and email requests in relevant time zones, as well as coordinating interview logistics.
• Proactively build and maintain relationships with key reporters and build the Pembina Institute’s profile in Canada and at the provincial level.
• Maintain accurate contact records in Salesforce for media related to assigned priorities.

• Participate in regular communications planning and co-ordination meetings, collaborating on messaging, framing, strategy, marketing and outreach to target audiences/influencers.
• Contribute to the research, development and maintenance of a comprehensive set of communications skills and tools to support the organization’s communications projects.

What we’re looking for

You have experience developing and executing communications strategies and plans. You have familiarity with the national and/or regional media markets relevant to the priority area. You have a high degree of attention to detail, a commitment to personal excellence and a superb command of the English language in reading, writing and speaking. Your interpersonal skills are strong, and you exercise tact, discretion and sound judgment with ease.

You also have:

• Three or more years of work experience in communications; seven or more years of work overall in communications, policy, clean energy, marketing, journalism or related field.
• Post-secondary education in communications, marketing, media relations or journalism..
• Proven skills and experience in media relations, digital engagement and using social media to build community and/or campaigns, and technical and copy editing.
• Demonstrated knowledge of CP style and academic grammar and style conventions.
• Demonstrated familiarity with various social media tools, platforms and strategies.
• Strong knowledge of Microsoft Office programs in a Teams environment.
• French language proficiency and experience working in the non-profit sector (assets).

Compensation and Benefits

The hiring range for the position is $72,100 to $84,400 annually based on a 37.5-hour work week, with a range maximum of $92,700. Within this range, individual pay is determined by factors including job-related skills, related experience, education and/or training, and internal equity.

We know that in order to meet these ambitious goals, our people are the core. We also know that one size does not fit all, therefore we offer employees a flexible office and home schedule that allows individuals to find an optimal balance. Our employees receive a generous paid time-off package starting with four weeks of vacation, time to cover health and wellness, professional development and offices closed annually from December 25 to January 1. In addition, we offer RRSP matching, parenthood top-ups, extended health and dental benefits and yearly development funds.
Note: the incentive programs have certain eligibility requirements and may be subject to employment type.

To apply

Please click here to apply, or copy and paste the following link in your browser: https://pembina.applytojob.com/apply/nzE6BmYzPb/Senior-Communications-Lead

Applications will be accepted until 11:59 p.m. MT on Wednesday, March 20, 2024.
The Pembina Institute is committed to an inclusive, accessible and welcoming hiring process that provides reasonable accommodation to all applicants. Please advise if you require any accommodation to participate in these posting, recruitment, selection and/or assessment processes.